Clark Boyd

Clark Boyd is CEO and founder of marketing simulations company Novela. He is also a digital strategy consultant, author, and trainer. Over the last 12 years, he has devised and implemented international marketing strategies for brands including American Express, Adidas, and General Motors.

Today, Clark works with business schools at the University of Cambridge, Imperial College London, and Columbia University to design and deliver their executive-education courses on data analytics and digital marketing. 

Clark is a certified Google trainer and runs Google workshops across Europe and the Middle East. This year, he has delivered keynote speeches at leadership events in Latin America, Europe, and the US. You can find him on X (formerly) Twitter, LinkedIn, and Slideshare. He writes regularly on Medium and you can subscribe to his email newsletter, hi, tech.

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More from Clark Boyd
Why Your Brand Should Have a Voice Search Strategy
Jul 19, 2018
Presentation: The Image Recognition Market
Jun 11, 2020
Presentation: The Role of Voice Search
Apr 26, 2019
Presentation: Strategies for the New Customer Journey
Mar 24, 2021
The Value of Content: Subscriptions and the Passion Economy
Mar 19, 2021
eBook: Getting Your Search Marketing Campaign Up and Running
May 24, 2021
Clubhouse and the rise of Digital Audio
Feb 19, 2021
What is Voice Search?
Jun 5, 2020
Webinar: Strategies for the New Customer Journey
Mar 23, 2021
An Insider’s Look at Clubhouse
Mar 1, 2021
Webinar: The Image Recognition Market
Jun 11, 2020
Webinar: The Role of Voice Search: Today and Tomorrow
Apr 26, 2019
4 Reasons to Use Memes in your Marketing
Oct 18, 2021
What is Digital Transformation?
Aug 7, 2020
Should Brands Advertise on Twitch?
Dec 3, 2021
Presentation: Is Zero-Party Data the Future of Marketing?
Dec 9, 2021
Webinar: Is Zero-Party Data the Future of Marketing?
Dec 9, 2021
A Guide to Marketing on WeChat
Jan 25, 2022
How Brands Are Promoting Their NFTs
Mar 14, 2022
Data Visualization: Tools & Tips for Marketers
Apr 12, 2022
Presentation: Data Visualization, the Marketing Superpower
Apr 22, 2022
Webinar: Data Visualization, the Marketing Superpower
Apr 22, 2022
Marketing With QR Codes
Jun 13, 2022
Presentation: A Straight Talking Guide on Omnichannel Marketing Strategy
Jul 25, 2022
All About Zero-Party Data
Jan 21, 2022
A Straight Talking Guide To Omnichannel Marketing Strategy
Jul 25, 2022
Podcast: The Impact of GPT on Marketers
Feb 24, 2023
Presentation: What Does GPT Really Mean For Marketers?
Feb 9, 2023
How Useful is AI in Digital Marketing?
Nov 10, 2023
Webinar: What Does GPT Really Mean For Marketers?
Feb 9, 2023
Digital Marketing Skills, Career Opportunities & Getting Ahead in 2024
Feb 9, 2024
Webinar: Digital Marketing Trends, Opportunities & Future Skills
Dec 20, 2023
Power
Great Digital Brands
Case Study
Great Digital Brands
Spotify: The Great Audio Disruptor
Episode 9: ChatGPT One Year On
Oct 31, 2023
The Marketer’s Guide to Reddit
Mar 21, 2024
Power
Great Digital Brands
Case Study
Great Digital Brands
Airbnb: Welcoming the World, Transforming Travel
The Google API Documentation Leak: 10 Insights for Digital Marketers
Jun 18, 2024
Power
Great Digital Brands
Case Study
Great Digital Brands
A Juicy Future for Lemonade Insurance
Preparing for the Cookie-Free Future
Aug 13, 2024
PPC Strategy Worksheet
Sep 10, 2024
How Will X Change: 3 Possible Scenarios
Sep 27, 2024
Power
Great Digital Brands
Case Study
Great Digital Brands
Nike: Always Ahead of the Curve
Google Algorithm Updates: What do They Mean for Brands and Marketers?
Oct 14, 2024
WhatsApp Marketing: What You Need to Know
Oct 23, 2024
A Guide to Voice Search Optimization
Nov 4, 2024